When we think about the concept of a city, whether we want to accept it or not, New York comes to mind for most of us people. That iconic American scenario is considered by many to be “The City” in every sense of the word. And it is impossible to deny that in all metropolia, there is a bit of New York and vice versa… Madrid is no exception. The iconic brand Tommy Hilfiger presents the TOMMY COLLECTION SUMMER/PRE-FALL 2023 campaign that now brings, thanks to this editorial photographed by Adrián Cuerdo, all its essence to the Spanish capital and that little Manhattan hiding among its avenues. Endless buildings, metal structures, business centers, and unstoppable traffic are part of this editorial whose purpose is to celebrate a new collection that breathes and exudes the unmistakable spirit of the Big Apple and all the rush of Wall Street, the creativity of Brooklyn and all the young people that navigates its streets looking for inspiration. What better than a vast and frantic city to re-discover the mythic pieces of Tommy’s archive with a new reimagination of street prep? Comfortable t-shirts or versatile sweaters and jackets… every piece of this collection emanate the scent of TOMMY, now taking the colleague vibe to a new and sophisticated level thanks to the range of shades that shows the classic color palette of the brand: red, white and blue.
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